Description

Topics and activities covered in the course:
Dynamics of digital transformation, Digital business models, Digital Eco-Systems, Evolution of digital transformation in industries, Developing IP strategies for digital business models, IP design for generating protected business models

Compétences visées

Learning objectives of the course:
· Understanding the disruptive power of digital transformation
· Understanding the logic and construction of digital business models, platforms and ecosystems
· Understanding the role of IP within digital business models, customer journeys and value-added architecture
· Understanding the application of digital patents to protect digital business models
· Understanding the taxonomy of digital invention principles and claim structures of digital patents