Description

Topics and activities covered in the course:

Developing IP portfolios; IP processes and portfolio management; Analyzing IP Portfolios; Management control systems; Business orientation of IP portfolios; Digital business orientation of IP portfolios

Compétences visées

Learning objectives of the course:

•                Understanding the development and business application of IP portfolios

•                Understanding the business impact of IP portfolios

•                Understanding the concept of management control systems

•                Understanding intangible and IP management control systems

•                Understanding the logic of strategy maps and balanced scorecards for IP management