Description

Topics and activities covered in the course:

Dynamics of digital transformation, Digital business models, Digital Eco-Systems, Evolution of digital transformation in industries, Developing IP strategies for digital business models, IP design for generating protected business models

Compétences visées

Learning objectives of the course:

·       Understanding the disruptive power of digital transformation

·       Understanding the logic and construction of digital business models, platforms and ecosystems

·       Understanding the role of IP within digital business models, customer journeys and value-added architecture

·       Understanding the application of digital patents to protect digital business models

·       Understanding the taxonomy of digital invention principles and claim structures of digital patents